Bershka homem

bershka homem

What is the history of Bershka?

The company was created in April 1998 as a new store and fashion concept, aimed at a young target market. It now has over 1000 stores in 71 countries around the world. The sales made from Bershka represent 10% of the Inditex group.

What can I buy online at Bershka?

Buy online shirts, dresses, jeans, shoes and much more. New products every week! Bershka United Kingdom online fashion for women and men - Buy the lastest trends Change location Want to save your location?

How does Bershka work?

In each section, Bershka, BSK & Man, the products are placed according to their style, creating a wide spectrum ranging from casual wear to sports and from basic garments to more fashionable items. The area dedicated to womens wear is the most important.

What is Bershka’s business model?

In order to always have the latest trends at the shop; Bershka uses its flexible business model to adapt to any changes occurring during the seasons, responding to them by bringing new products to the shops within the shortest possible time.

What is the story behind the success of the Bershka brand?

Bershka presents itself as a reference point for fashion that targets an increasingly demanding public, and in just 2 years, had consolidated its brand image in 100 shops. Today, after 18 years, the chain has more than 1000 stores in over 70 markets, with sales that represent 9% of the total revenue for the whole group.

Is Bershka owned by Zara?

Bershka (Spanish: [ˈbeɾʃka, ˈbeɾska]) is a clothing retailer company. It is part of the Spanish Inditex group (which also own the brands of Zara, Massimo Dutti, Pull&Bear, Oysho, Uterqüe, Stradivarius and Zara Home).

What countries does Bershka operate in?

On 6 September 2011, the company (alongside its sister brands) launched into the online market in France, Germany, Greece, Poland, Italy, Ireland, Netherlands, Portugal, Spain, China, Latvia and United Kingdom. The number of Bershka stores in each country or region:

What is the target market for Bershka?

BRAND POSITIONING Bershka is moderately priced favouring their young aspirational consumer market. They design products according to popular fashion trends. Young target market of mainly females within the age range of 15-25 years old.

What is the story behind the success of the Bershka brand?

Bershka presents itself as a reference point for fashion that targets an increasingly demanding public, and in just 2 years, had consolidated its brand image in 100 shops. Today, after 18 years, the chain has more than 1000 stores in over 70 markets, with sales that represent 9% of the total revenue for the whole group.

What is Bershka doing to help the environment?

Through its business model, Bershka aims to help the sustainable development of society and the environment with which it interacts. Commitment to the Environment is included in the Inditex groups Corporate Responsibility policy, published on the website: www.inditex.com.

Where does Bershka sell in Europe?

The sales made from Bershka represent 10% of the Inditex group. On 6 September 2011, the company (alongside its sister brands) launched into the online market in France, Germany, Greece, Poland, Italy, Ireland, Netherlands, Portugal, Spain, China, Latvia and United Kingdom.

Is Bershkas transparency making a difference?

And while transparency is a crucial step for brands, it’s not enough, and Bershka has one major failing for people—there is no evidence it ensures payment of a living wage. As Bershka contributes 10% of the Inditex group’s revenue, it can certainly afford to! Bershka is making some effort in animal welfare, with a rating of ‘It’s A Start’.

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